Valve the beaver operating a valve in an industrial pipe room

Industries · Plumbing · Valve: Plumbing specialist

Nobody wants to think about plumbing. A character makes them remember you anyway.

Plumbing is bought in a panic. The company people call is the one whose name and face they already half-remember from somewhere.

Campaign scenarios for plumbing

01

Burst pipe at 2am, handled calmly

02

Water heater replacement explained without jargon

03

Drain clog prevention tip in fifteen seconds

04

Upfront pricing promise delivered by the character

The same character, all four peaks

Campaign 01

First freeze

One hero scene, short social cuts and a still set, all from Valve’s Character Core.

Campaign 02

Holiday kitchen load

One hero scene, short social cuts and a still set, all from Valve’s Character Core.

Campaign 03

Spring repipe

One hero scene, short social cuts and a still set, all from Valve’s Character Core.

Campaign 04

Back-to-school

One hero scene, short social cuts and a still set, all from Valve’s Character Core.

Send us the plumbing mascot you already own.

We will come back with a character direction and a first campaign concept.

Create your character