
Industries · Plumbing · Valve: Plumbing specialist
Nobody wants to think about plumbing. A character makes them remember you anyway.
Plumbing is bought in a panic. The company people call is the one whose name and face they already half-remember from somewhere.
Campaign scenarios for plumbing
Burst pipe at 2am, handled calmly
Water heater replacement explained without jargon
Drain clog prevention tip in fifteen seconds
Upfront pricing promise delivered by the character
The same character, all four peaks
Campaign 01
First freeze
One hero scene, short social cuts and a still set, all from Valve’s Character Core.
Campaign 02
Holiday kitchen load
One hero scene, short social cuts and a still set, all from Valve’s Character Core.
Campaign 03
Spring repipe
One hero scene, short social cuts and a still set, all from Valve’s Character Core.
Campaign 04
Back-to-school
One hero scene, short social cuts and a still set, all from Valve’s Character Core.
Send us the plumbing mascot you already own.
We will come back with a character direction and a first campaign concept.